Employer branding helps organizations uncover, articulate, and define their image, culture, differentiators, and reputation for the purposes of attracting quality talent. So consider building your employer brand into your on-boarding program. The on-boarding process is linked to and in some ways starts with the “employer brand” that you create to attract, engage, and retain the…
Continue reading ...
Recruiting and Learning Company Highlighted for Strong Corporate Culture and Employee Satisfaction Troy, Mich. – based Brightwing, the recruitment, staffing and learning company that elevates human performance in the workpace, has been recognized as one of Michigan’s “Coolest Places Work” by Crain’s Detroit Business magazine. The “Cool Places” distinction is awarded to organizations with a…
Continue reading ...
So you worked really hard on your presentation. You are confident the information you compiled is factual, relevant, and will knock the socks off your boss – maybe change the whole direction of the organization and result in a huge promotion for you. And then you present. You see your boss’ eyes glaze over; he’s…
Continue reading ...Recent statistics indicate that engagement in our US companies is very low, around 32%. This means that two thirds of our workforce is showing up to work every day under half steam. To an owner of an organization this is difficult news. Why are so many people disengaged? There is another statistic that says that…
Continue reading ...
For as long as I can recall I never remember having a “Bad” or “Mean” or “Jerk” of a boss. Throughout my working tenure I always had good luck in working for decent people. The Assistant Attorney General for the State of New York, the billionaire commodity trader, the Bankruptcy Partner at the law firm,…
Continue reading ...
“For individuals, character is destiny. For organizations, culture is destiny. “ — Tony Hsieh, Delivering Happiness If you want to get the very best out of your employees and increase productivity take a hard look at your company culture. A strong workplace culture not only leads to happier employees, but impressive employee retention rates, innovation,…
Continue reading ...
Recently, all of us at Brightwing collaboratively worked on our new Cultural Standards that we recently unveiled – with one of those standards being ‘Build Relationships for Life’. And part of the ‘Build Relationships for Life’ standard is to communicate face-to-face when possible. With the increasing presence of electronic gadgets and social media, which are…
Continue reading ...
There’s something about spring time…the days are longer and brighter. The songs of the birds in the morning are a little louder. People start to shed their heavy sweaters in favor of airy cottons in perky colors. All of those things put a little more bounce in your step as the winter (at least in…
Continue reading ...
Staying creative in the workplace can be challenging, even if you work in a creative environment all day long. I was recently asked in a marketing meeting what websites, books or blogs I read for inspiration and creativity and my list wasn’t that long, in fact it was downright pathetic. I never made time for…
Continue reading ...
Last Thursday night I went to the Crain’s Detroit award ceremony for the “Coolest Place to Work” at the Henry Ford Museum and I can tell you that being outside of the office setting with people from Brightwing was a real blast. We were one of 4 companies featured in the “highlights” video that Crain’s…
Continue reading ...